Features

Hot Markets for SMERF Meetings

The meetings may be small in scope, but make no mistake: The SMERF market is robust. According to the Hospitality Group Performance Index, the SMERF market accounted for 16.5 percent of meetings and events in Q1 2024.

The South’s Grandest Venues and Experiences

From luxurious hotels and architecturally stunning convention centers to immersive excursions that ignite the imagination, these venues and experiences are designed to inspire, delight, and create lasting memories, ensuring your event makes an impact long after it’s over.

Stronger Together: The CVB-Planner Connection

When it comes to planning a successful event, the relationship between a meeting planner and the host city’s convention and visitors bureau (CVB) is the ultimate power partnership.

How to Add Personality to Corporate Events

The value of in-person connections has never been higher for today’s corporate meetings. More than ever, today’s meeting planners recognize the need to bolster efforts to engage customers and employees outside the walls of their business locations.

Talking Points: Build Trust and Events Will Happen

Meredith Dollevoet has enjoyed a long career in events and tourism, advancing from front-desk clerk to director of sales for a hotel in Wisconsin. After moving to Georgia, she continued working in similar roles for hotels, including contract work and opening Courtyard by Marriott Cartersville. Dollevoet fell in love with the area, its people, and the CVB—and created a proposal of how she could help the CVB grow.

Destinations in Demand

The South’s newest trend cities have all the essentials plus lots of extras to make events extraordinary.

Talking Points: New Coastal Convention Center Expands Meeting Options in Miami

As chief operating officer of Fontainebleau Development, Goldfarb oversees the hospitality group and capital projects team, including all aspects of Fontainebleau Miami Beach operations. The iconic resort hosts 300 to 400 events annually, from industry-leading conventions with thousands of attendees to weddings, social events, and much more. Here, Goldfarb shares how the new Coastal Convention Center is expanding meeting and event options at Fontainebleau Miami Beach and in Greater Miami.

Driven to Impress

Choosing drivable destinations can be a game-changing strategy for boosting attendance and engagement when planning meetings and events. These easily accessible locations go beyond convenience and cost efficiency, offering opportunities for unique and vibrant experiences to immerse attendees in local culture and charm. With a well-developed infrastructure to support events, drivable destinations balance scenic beauty, diverse activities, and essential amenities. Best of all, they turn the entire experience into an adventure—combining ease of access with memorable attractions, making the journey and destination a win for any gathering.

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