Breakout Session: Selina Mirza-Cooper

Selina Mirza-Cooper was pursuing a Bachelor of Arts in Spanish literature and international studies at Texas State University when she took a job as a secretary for the Texas Academy of Physicians.

“That is where it all started,” she said. “I fell in love with the idea of …

FYI: It’s time to analyze your ROI

There are plenty of goals for any corporate meeting: networking, building comradery, making a sale, exchanging ideas, and creating solutions.

Innovations in the ‘bleisure’ sector create new business opportunities for hoteliers

Meetings and conventions historically have played a significant role in the health and success of the hospitality market.

According to a study by the Convention Industry Council, meetings in the U.S. generate approximately $440 billion annually. Other data by the organization shows there are nearly 1.9 million conventions nationwide each …


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