
Centrally located in North Carolina, Winston-Salem blends a legacy of reinvention with a dynamic, welcoming spirit. Named one of the South’s “Best Cities on the Rise,” it balances progress and charm.
Established in 1766 by Moravian settlers, the community leveraged its collaborative, pioneering spirit to forge a vision for the future—and prospered. This entrepreneurial characteristic is the heartbeat of Winston-Salem. From its beginnings in the tobacco and textile industries to today’s modern, groundbreaking biomedical research and regenerative medicine, Winston-Salem continues to lead the charge into the future.
A current of innovation and momentum engages with meetings and conventions. At the heart of it all is the Benton Convention Center—150,000 square feet of contemporary design and flexible meeting space that adapts to your group’s needs. Located in a Forbes “Top 10 Downtown,” the Benton is just steps from more than 1,200 hotel rooms and connects to the Winston-Salem Marriott and Embassy Suites. Just outside, a vibrant downtown awaits—walkable, energetic, and lined with more than 100 locally loved restaurants, shops, breweries, and entertainment venues.
You’ll find hundreds of additional one-of-a-kind meeting spaces across the city, from storied estates and scenic vineyards to artful, Instagram-worthy settings that inspire connection. Charm is reflected throughout historical communities, colorful outdoor art installations, and live theater, making our city the ideal destination for visitors who need to unwind after 5:00 p.m.
Our dedicated and knowledgeable service team takes the lead on meeting planning and logistics, ensuring every detail is seamless so you can focus on what is most important. Enjoy an experience that feels both effortless and exceptional. In Winston-Salem, it’s twice as nice…come on in.
Contact: Christian Schroeder, Senior Vice President of Sales 336-728-4218 | christian@visitwinstonsalem.com |





