Mary Haban joins Visit Tampa Bay as vice president of global communications

TAMPA BAY, Fla.  – Visit Tampa Bay has announced the appointment of Mary Haban as vice president of global communications.

In her new role, Haban will oversee several key areas, including leading Visit Tampa Bay’s communications team, increasing brand exposure, elevating community relations and executive communications, and amplifying media relations.

According to a press release, Haban is a “highly regarded expert in tourism and marketing, known for her ability to elevate brands and deliver exceptional results across diverse industries.” Before joining Visit Tampa Bay, Haban served as the senior manager of public relations and communications at Visit Lauderdale, and as senior public relations manager at Visit St. Pete Clearwater.

“We are pleased to welcome Mary Haban as our new vice president of global communications. With her extensive track record in the areas of tourism, marketing, and public relations, Mary brings a wealth of expertise that will help elevate Visit Tampa Bay’s global communication efforts,” says Santiago C. Corrada, president and CEO of Visit Tampa Bay. “Her impressive background will play a pivotal role in promoting Tampa Bay as a premier travel destination.”

Haban’s career spans several decades and comprises roles as senior manager of copy and content at Ashley Furniture Industries, senior communications strategist at Allstate Insurance Company, and contributing writer for Luxe Beat Magazine and ConventionSouth. Additionally, she brings a decade of experience as a broadcast writer and producer for NBC and Fox stations in Miami, Denver, and Tampa Bay.

She’s an accredited public relations professional and recipient of both Emmy and Addy awards. In 2020, she received the Life Achievement Award from the Tampa Bay Chapter of the Public Relations Society of America. Haban graduated from the University of Miami and completed Stanford University’s Mass Media Institute.

“I’m honored to join such a stellar team of innovators who push the creative envelope to deliver outstanding results,” says Haban. “I look forward to working alongside them to bring this prestigious brand even more exposure on a global platform.”