NEW ORLEANS, La. – Representing more than 200 New Orleans musicians, the New Orleans & Company Musician Database, powered by WWOZ, has officially launched.
“It is fitting that we introduce this incredible and growing collection of information for our musician community during “Music Month,” a project that has been on our wish list to provide the New Orleans’ cultural community for a long time,” says Walt Leger III, president and CEO, New Orleans & Company. “It is an honor to offer this level of support to those who provide the soundtrack for our city, and it is our mission to grow this database to include artists and culture bearers from more genres.”
For years, New Orleans & Company has partnered with WWOZ to provide their Livewire calendar’s music listings to millions of NewOrleans.com visitors. The Musician Database elevates the partnership by connecting the live music calendar to detailed pages on the musicians and bands. With roughly half a million visits to the front page of those listings alone this year, this presents an opportunity to showcase the community’s musicians to a large, targeted audience of visitors and locals.
“Here at WWOZ, we’re very excited about this next phase in our ongoing partnership with New Orleans & Company. This database is yet another innovative way that we’re able to bring New Orleans musicians to the city and the world,” says WWOZ’s general manager Beth Arroyo Utterback.
Each of the pages in this database has the potential to showcase an artist with images, a bio, genre, related acts, website and social media handles, Spotify playlists, and performance schedules.
“This musician database is so great as far as what it has the power to do in terms of bringing attention to musicians such as me and my family,” says James Andrews, a vocalist, songwriter, and trumpet player from New Orleans. “To be able to have my performance schedule, links to my music, and other information promoting my work is so valuable to me. I know I am speaking for a lot of us in the local music community in saying how grateful I am to New Orleans & Company and WWOZ for teaming up to create this collection of information.”
