The Pensacola Beach Resort, located along 800 feet of snow-white sand beaches in the Florida Panhandle, has appointed Misty Pacheco as director of sales. Pacheco has assumed the position immediately and has already started managing sales for the property, soliciting new business opportunities for the 161-room resort.
“We are delighted to welcome Misty Pacheo to the team, and we value her expertise as a trusted professional who keeps a finger on the pulse of travel behavior, group event trends, and market share movement,” says Caroline Kane, general manager of The Pensacola Beach Resort. “Misty’s vast knowledge of market trends and the industry overall will lead to more group business and leisure travelers in 2024.”
With more than 24 years of experience in the hospitality industry, Pacheco’s most recent role was as director of catering and convention services at The Hilton Pensacola Beach & Holiday Inn Resort, where she has successfully coordinated events for up to 2,000 attendees. Before joining the team in Florida, Pacheco worked in hotels in New York City, where she managed group events such as meetings and social functions.
In her new role, Pacheo will work with the hotel team to secure and host various events at the property’s recently renovated 1,200 square feet of event space. The space is suitable for unique meetings, conferences, retreats, or destination weddings. The Lagoon Room can accommodate up to 80 guests, while the Blue Angels Boardroom, located right next to it, can seat up to 11 people and has professional audiovisual equipment. The hotel also provides onsite catering for all events. Furthermore, the hotel has over 800 feet of beachfront event space, which is perfect for small social gatherings and weddings.
“I am delighted to take on the position of director of sales at The Pensacola Beach Resort,” says Pacheco. “My extensive experience in the local market has prepared me to offer valuable expertise to the hotel team. Together, we will strive to attract a greater volume of group and social bookings to the resort and ensure its continued success. I am excited to take on this challenge.”
The Pensacola Beach Resort has 360-degree water views overlooking the Gulf of Mexico, Little Sabine Bay, and the Intracoastal Waterway. Drawing from its sugar-white sand beaches and turquoise waters, the hotel’s coastal design incorporates varying shades of blue with touches of rum-colored woods and gold. Upon entry, guests will view the West Indies-inspired furniture arranged in the expansive lobby, offering a social, multifunctional setting.
Additionally, the property features a raised pool deck offering views overlooking the Gulf. Ideally located at 165 Fort Pickens Road in the center of Pensacola Beach, the resort is conveniently close to Pensacola Beach Pier and various local dining options. Furthermore, it is a mere 20-minute drive from Pensacola International Airport and only a 10-minute commute from downtown Pensacola.
Congratulations Misty!