Piedmont
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“Fayetteville is a vibrant melting pot, where small-town charm meets global influence,” according to Robert Cox, director of sales for Fayetteville Area CVB. “Thanks to Fort Bragg, Cumberland County is an international and diverse destination. We have cuisine from around the world, and arts and activities are all hallmarks of this diversity,” Cox says.
Fayetteville’s Crown Complex offers 100,000 square feet of meeting space across the 10,880-seat Crown Coliseum, Expo Center, Arena, and Auditorium. The venue recently completed renovations to its meeting rooms.
Area hotels with event space include the Embassy Suites by Hilton Fayetteville Fort Bragg, which has 165 guest rooms and 9,939 square feet of event space. To accommodate larger groups and overflow, the hotel often partners with the adjacent SpringHill Suites by Marriott Fayetteville Fort Bragg, which has 100 guest rooms and 2,500 square feet of space. DoubleTree by Hilton Hotel Fayetteville features 148 rooms and 10,884 square feet of event space. Its largest function area accommodates receptions for up to 550 guests. For smaller groups, the 110-room Holiday Inn & Suites Fayetteville W-Fort Bragg Area offers more than 2,000 square feet of event space for up to 145 people.
Fayetteville/Cumberland County offers several breweries. Gaston Brewing Co. features a full-service restaurant and a production facility, and accommodates private events of 20 to 25 people. Bright Light Brewing Co., Dirtbag Ales Brewery & Taproom, and The Mash House Brewing & Distilling Co. also offer private function space.
Cool Spring Downtown District, Fayetteville’s arts and entertainment district, features more than 100 locally owned businesses and hosts such events as “4th Friday” celebrations, the local farmers market, and various concert series and festivals. Downtown’s U.S. Army Airborne and Special Operations Museum features immersive exhibits. Other attractions include the Museum of the Cape Fear Historical Complex and Cape Fear Botanical Garden.





