Northwest Arkansas
DestinationRogersArkansas.com; @DestinationRogers; @DestinationRogersAR
Rogers has a lot to offer planners, says Luke Wiggins, vice president of sales for Destination Rogers. “For those who want to extend a convention trip into a memorable family vacation, we are in the heart of northwest Arkansas, where visitors will find world-class museums, a vibrant food scene, adventures at Hobbs State Park and Beaver Lake, and welcoming Ozark hospitality. Northwest Arkansas is also the home of industry giants Tyson Foods, Walmart, and J.B. Hunt Transport, and home to regional offices for many other Fortune 500 companies, which means we have some of the foremost experts in the world in those fields here in our area.”
Rogers has a historic downtown and the ever-growing Uptown Rogers, which has developed over the past 20 years to now include more than 70 restaurants, 100 shops, TopGolf, the Blue Zoo aquarium, the 11,000-person capacity Walmart AMP concert venue, and the 400-room Embassy Suites Northwest Arkansas – Hotel, Spa & Convention Center. The hotel offers 125,000 square feet of event space, including a ballroom for receptions of up to 4,400 people. Expected to open in Uptown in late summer 2026, Hotel Vin Rogers will feature 125 guest rooms and 12,000 square feet of meeting and event space, along with a rooftop venue and an elegant outdoor gathering space. Uptown also is home to the world’s largest Ruth’s Chris Steakhouse, which opened last year across from the convention center; it features multiple meeting and event rooms with a seating capacity of 550 guests.
Other event hotels include Hotel AVAIL, Hilton Tapestry Collection, which opened in 2025 across from the Walmart AMP with 168 guest rooms and two function spaces for up to 120 banquet guests, and the 122-room Courtyard by Marriott Bentonville Rogers Promenade, with 3,010 square feet
of meeting space.
Destination Rogers offers a new excursion and teambuilding option, 37 North Expeditions. According to the company’s founder, Danny Collins, the company provides curated outdoors experiences, which include planning, transportation, guides, gear, and meals. “Our team manages every logistical detail from start to finish, ensuring a high-quality, seamless experience that allows guests to focus entirely on connecting with the outdoors,” Collins says. “Offerings include hiking, kayaking, outdoor education, horseback riding, and more.”
