JACKSONVILLE, Fla. – Visit Jacksonville has welcomed Laura Gonzalez, Lauren Hickox, Paloma Martin, and Kelly Sanderson to the sales, marketing, and destination experience teams.
As the national account manager, Gonzalez is focusing on the sports tourism market to promote Jacksonville as a premier destination for youth, amateur, collegiate, and professional sports as well as sports conventions. Prior to this role, she was the director of sales and marketing at Tru by Hilton in Jacksonville. Gonzalez received her bachelor of science in hospitality and event management from the University of Central Florida.
In the role of assistant destination experience manager, Hickox assists visitors through the organization’s numerous visitor centers, as well as those visiting as a part of a conference or group,
with requests for information, maps and brochures, referrals, and trip planning services. Most recently, Hickox was an events and marketing intern at the American Heart Association in Jacksonville. She received her bachelor of science in communication from the University of North Florida.
As the destination experience manager, Martin works as a liaison between local businesses and provides referrals and amenities to individuals, groups, and meeting planners who are coming to Jacksonville. Previously, Martin was an event manager at Hyatt Regency Jacksonville-Riverfront. She received her bachelor of science in event management at the University of Central Florida.
In the role of convention sales marketing manager, Jacksonville native Sanderson is responsible for marketing initiatives and strategies associated with helping the sales team bring conventions and groups to the city. She received her bachelor of science in marketing from Florida State University and a certificate in hospitality and tourism management from Florida Atlantic University. She is also a certified meeting professional (CMP).