ATLANTA, Ga. – ATL Airport District Convention & Visitors Bureau (CVB) has been awarded with the Destination Marketing Accreditation Program (DMAP) seal by Destinations International.
The accreditation is in recognition of the organization’s commitment to industry excellence and meeting the industry standard for performance and accountability of destination organizations around the world.
“We are pleased to have the ATL Airport District join our distinguished group of professionals,” said Destinations International president and CEO Don Welsh. “The industry distinction defines quality and performance standards for destination organizations, and I look forward to welcoming them to the DMAP community.”
The accreditation program requires organizations to successfully comply with both mandatory and
voluntary standards which span a variety of performance areas. The standards cover nearly all aspects related to the management and marketing of destination organizations including governance, finance, human resources, sales, communications, destination development, and research.
The ATL Airport District CVB joins the more than 200 destination organizations that have obtained DMAP recognition.
The ATL Airport District is the official CVB for the cities of College Park, Hapeville, East Point and Union City, Ga., with the mission to generate economic development and effectively market the cities as tourism, convention, and meeting destinations. Over the last year, the organization has welcomed new hotels and businesses, opened the Gateway Center Arena—home to the Atlanta Hawks’ G-League affiliate the College Park Skyhawks and the WNBA’s Atlanta Dream—and planned for new projects, including Six West, the 311-acre mixed use development set to further position the area as a destination for both travelers and locals alike.
“Our team has worked tirelessly to develop recognition for these cities, showcasing them as
premier destinations which can fulfill all lifestyle, business, travel, and entertainment needs,” said ATL Airport District president Cookie Smoak, “Especially throughout the COVID-19 pandemic, our team has proven the ability to pivot and find innovative ways to market an area typically focused on travel business. I am immensely proud of both our team and the people who lead and live in these cities—this recognition is very appreciated, and well deserved.”