Hotel data shows small rise occupancy, average daily rate

Recent data from hotel market firm STR shows a small rise in hotel occupancy and average daily rate (ADR).
Recent data from hotel market firm STR shows a small rise in hotel occupancy and average daily rate (ADR).

HENDERSONVILLE, Tenn.  – According to hotel market data firm STR, U.S. hotel performance data for the week ending June 27 showed another small rise from previous weeks and less severe year-over-year declines.

Aggregate data for the top 25 markets showed lower occupancy (40 percent) than the national average and only slightly higher average daily rate (ADR) at $95.43.

Norfolk/Virginia Beach, Va., was the only one of those major markets to reach a 60 percent occupancy level (61.4 percent).

Two additional markets surpassed 50 percent occupancy including Tampa/St. Petersburg, Fla., at 51.1 percent.

Markets with the lowest occupancy levels for the week included Orlando, Fla., at 28.9 percent.

Register

Sign-up for your account with Convention South.
Please check the box below to confirm you would like to be added to Kenilworth Media’s various e-mail communications (includes e-newsletters, a survey now and then, and offers to the Convention South industry*).

Leave this empty:

*We do not sell your e-mail address to 3rd parties, we simply forward their offers to you. Of course, you always have the right to unsubscribe from any communications you receive from us, should you change your mind in the future.