ALEXANDRIA, Va. – In partnership with the Alexandria Health Department, Visit Alexandria has launched a community-wide ‘ALX Promise’ commitment to go above and beyond safety standards during COVID-19.
More than 300 businesses have completed or are in the process of completing the necessary steps to become a partner. Those businesses display an ‘ALX Promise’ shield on their window or website indicating their commitment to higher safety standards for employees and customers than the minimum rules required by law for all businesses.
Visit Alexandria is actively sharing resources for meetings during COVID-19 via up-to-date information on its website, including Alexandria Hotel Safety Protocol; what is open in Alexandria and hybrid meeting resources.
Promoting Alexandria as a boutique destination for regional meetings is extremely important for the local drive market during COVID-19. Visit Alexandria continues to highlight the assets that make it an attractive, walkable, and rich destination with an abundance of outdoor dining and activities
The organization continues to host regular educational webinars such as the ‘Creating What’s Next’ complimentary leadership workshop for local Alexandria business leaders, and sharing new posts on the ‘MeetALXBlog’ such as ‘How to Navigate Contracting in Unstable Times.’
Alexandria is helping bring the city experience to meeting planners with an attractive new sales tool.
In partnership with photographer Chuck Fazio, Visit Alexandria produced a new ‘Destination Virtual Tour’ using a 360-degree scanning device to capture three blocks of Old Town and the city’s vibrant waterfront.
The 3D video showcases the city’s intimate state-of-the-art facilities for executive to mid-size meetings and a glimpse at the city’s more than 200 independent restaurants and boutiques. Six Alexandria hotels are currently part of Alexandria’s virtual tour library.
Visit Alexandria will launch the video and landing page before the end of the month.
“This new sales tool is a critical addition to Alexandria’s hybrid services portfolio,” said Lorraine Lloyd, senior vice president of sales and international marketing, Visit Alexandria, “With many planners unable to experience our city first-hand, we can now bring our city to them with customized site inspections or immersive exploration through our virtual library. We continue to engage and educate meeting planners regularly via informative webinars and blogs and are at-the-ready to connect them with local audiovisual and streaming resources for seamless hybrid solutions.”
Visit Alexandria officials also said they are also working on a library for this fall that will be paired with the virtual tour video, offering live experience opportunities for attendees.
The Leadership Collection at Alexandria is a group of three nationally recognized leadership institutes—the the George Washington Leadership Institute at Mount Vernon, McChrystal Group, and Building Momentum. All are renowned for the ability to ignite breakthrough thinking, innovation, and passion, and offer webinars, podcasts, and more with leadership content tailored for challenging times and recovery.
Visit Alexandria has also welcomed a new recruit for this fall. Contracted 3-month meetings & Events Strategist Nancy Rosenbaum will be with the team through the end of October 2020, joining from the Maritz Company, a third-party planning company.