Charlestowne Hotels continues expansion of Origin Hotels brand

Charlestowne Hotels is continuing with the expansion of its Origin Hotels brand with new venues in Austin, Texas, Atlanta, Ga., Baton Rouge, La., and Kansas City, Mo.
Charlestowne Hotels is continuing with the expansion of its Origin Hotels brand with new venues in Austin, Texas, Atlanta, Ga., Baton Rouge, La., and Kansas City, Mo.

Charlestowne Hotels has announced four new properties in development under the Origin Hotels umbrella. These four hotels join Origin Red Rocks and Origin Westminster in Colorado, and Origin Lexington in Kentucky, which Charlestowne began overseeing with in the last two years as part of its deal with real estate development company, Thrash Group. The planned expansion will introduce Origin properties to Austin, Texas, Atlanta, Ga., Baton Rouge, La., and Kansas City, Mo.

“One of the biggest hospitality trends we’ve seen evolve over the years is the increased desire for hotels in emerging destinations that serve as a gateway to the cities they’re in,” said Kyle Hughey, CEO of Charlestowne Hotels. “The continuation of our partnership with Thrash Group allows each of us to do what we do best: Thrash leads the charge on ideating and developing Origin Hotels in dynamic markets, while we create locally driven tourism and culinary experiences that meet the surging demand for immersive travel. We have received an incredible response to the three existing Origin properties, which has only deepened our desire to bring the Origin brand to four new destinations.”

Origin Austin is now open, as of June 24, and serves as both Origin and Charlestowne’s first property in Texas. Located in the neighborhood of Mueller, the five-story hotel will offer 120 guest rooms and suites, amenities including a treat from Austin’s hometown candy store Lammes Candies, and sweeping views of the skyline of downtown Austin. Add-ons cater to a variety travelers, including prAna yoga mats and Peloton bikes and those traveling with pets can take advantage of Origin’s Pup Package. The family-friendly hotel also features Kids’ Adventure Kits complete with a tent and sleeping bag for an indoor “camping” experience. Steps away from Mueller Lake Park and an array of local attractions and entertainment such as the Thinkery, Austin’s hands-on children’s museum, Origin Austin is set to become the heartbeat of this burgeoning neighborhood.

A new food-and-drink destination arrived in Austin in the form of Origin’s all-day eatery, Blue Lacy, which opened June 27. Named after the working dog breed that originated in Texas, Blue Lacy will offer a casual, diner-inspired atmosphere complimented by a courtyard that spills onto the lively Aldrich Street paseo. With dishes and bites suitable for any time of day, the menu features a fresh take on nostalgic favorites. New menu highlights include starters like chicken ‘n’ waffle kabobs and avocado toast bruschetta and heartier fare like the classic diner burger and not-so-chicken-fried rib eye. Four-legged friends will enjoy dedicated “For the Dogs” selections, complete with Bowser Beer and doggie ice cream.

“Origin Hotels are designed to amplify the spirit of their home cities, and no management company understands the distinctive needs of these markets and communities better than Charlestowne Hotels,” said Ike Thrash, founding partner of Thrash Group. “Our hotels in Red Rocks, Westminster, and Lexington have been successful thanks to Charlestowne’s individualized approach to operations, creative marketing, tech innovation, and revenue management. We’re looking forward to continuing this partnership and working with Charlestowne as we expand into Atlanta, Kansas City, Baton Rouge, and Austin.”

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