Miami Beach Convention Center unveils new Art Deco Studio

The Miami Beach Convention Center (MBCC) recently unveiled its new Art Deco Studio, which features all the latest technology for planners to run their virtual and hybrid events.
The Miami Beach Convention Center (MBCC) recently unveiled its new Art Deco Studio, which features all the latest technology for planners to run their virtual and hybrid events.

MIAMI BEACH, Fla. – The Miami Beach Convention Center (MBCC) recently unveiled its new Art Deco Studio, developed in partnership with Everlast Productions and Smart City Networks.

MBCC’s director of sales Micah Allen said, “The event world is changing; show organizers are using the latest technology to support hosting events safely while still maximizing their attendance and brand reach. Thanks to our partnership with Everlast Productions and Smart City Networks, the new Art Deco Studio makes hybrid event production a breeze.”

The studio streamlines the event planning process while alleviating participant travel. Event segments are produced in real-time or as digitally mastered recordings. Streams are launched live or on-demand through popular platforms (Zoom, YouTube, etc.).

Event organizers can maximize sponsorships by customizing a streaming page on the MBCC’s website, where banner ad, graphics and messaging opportunities are built into the framework to support event ROI. Reporting capabilities track attendee engagement with analytics, facilitating reporting and assessments, and informing strategic brand development.

MBCC’s Art Deco Studio includes audio-visual and IT technical support built into the space. Cameras, mics, floor mounted lights, free Wi-Fi, CAT 6 cabling, and more are built and ready in the room.

Smart City Networks provides bandwidth for an internet connection that supports popular virtual video streaming platforms. Redundancy in the MBCC’s IT infrastructure offers separate circuit entry points for 10 GB of data transfer into the venue; if one unexpectedly fails, the automatic turnover to the backup circuit assures there is no downtime to clients. Smart City Network’s 24-7 network monitoring and knowledgeable technical support also provides the confidence planners need to leverage the latest technologies for hybrid events. Finally, Smart City Networks provides free Wi-Fi in common areas and ballrooms, including in the Art Deco Studio.

Event plans for in-person components are developed in consultation with planners and service providers, as well as Health Ambassadors who provide guidance from local public health officials, Center for Disease Control and Prevention (CDC) recommendations and industry best practices.

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